Split Persona is a Reno-based rock and roll band determined to bring the listener’s attention back to organic, unfiltered rock and roll music with a more out-of-the-box approach not identifying with any certain “rock subgenres”, Their lead songwriter and singer/guitarist Zander Hoschak shows witty lyrical perspectives and crushing melodies through his songwriting while still leaving room for other members Mike Patterson (drums), Brogan Kelley (guitar/backing vocals), and Jacob Rubin (bass) to show us what they have in store as well.
Emerging out of nowhere in 2019 forming on the achieved mission of winning their high school “Battle Of The Bands” , Zander had the “go the distance” mindset finding the musicians that made Split Persona, and in the space of just a few years, they found themselves collaborating with rock and roll veterans like 3 Doors Down on their single “I Need More”, opening up for Puddle of Mudd, and placing in the top 3 of the Danny Wimmer Presents “Battle For The Big Stage” out of 64 other bands where the band advanced through brackets with just their demos, winning over the votes of a live-stream Twitch audience of over 10,000.
In addition to their unique style, they can pull together a memorable live performance with their live sound with their ability to capture any size audience and keep them listening and involved, feeling part of the show. With tracks like “I Need More” and “Strawberries” becoming fan favorites, Split Persona would go on to start a GoFundMe to raise money for a van for them to tour in, only for it to be T-Boned only 2 months into them owning their van on their first tour, losing it entirely. This hasn't stopped the band however, as they plan on continuing making kickass music and playing some unforgettable live shows into 2023.
The first debut Split Persona EP is loaded with the songs Zander began demo’ing when he was only 13 and throughout high school, with him this time playing all the instruments other than a few session player features, one being Reno's own Matt Young, known for playing drums in his band Black Sunshine. The 2020 debut EP was a perfect showcase for his powerful vocals and the infectious, high octane riffs that would one day make up the band’s full sound. The track “Keep It” was inspired by the anger Zander felt for the toxic social environment of the private school he previously attended. “Melted Clocks” is a slow burning mid-tempo track using compelling metaphors to relate the heartbreak a female friend of his was experiencing. Perhaps the trippiest, most offbeat tune is the mood swinging “Strawberries,” which invites us into Zander’s first and only experience with acid.
Afther the EP was released on the streaming services, Split Persona started racing to tackle whatever comes their way. For a group that Zander says literally formed by accident, they bring a ton of edgy, eclectic sonic energies to the indie rock world – balancing explosive, hard hitting guitar stabs and propulsive drum parts with memorable melodies, catchy hooks and the singer’s emotionally compelling but often coolly abstract lyrics. “We developed our vibe from different influences such as Foo Fighters, Queens of the Stone Age, Shinedown, Godsmack, Van Halen and many others,” Zander says. “We went into the recording process of the EP with the songs I had already written to get a start on the band. Since its release, though, the band has spent more time writing together and developing the sound and overall vibe that is Split Persona today. I think the EP marked a new beginning to a band full of new soundscapes and personalities both musically and professionally. We push each other to be better and work harder, which opens new venues for creativity. We don’t fit in a specific genre, which we like. Keep developing and keep them guessing.”
Find out more about Split Persona and listen to their music on your favorite online streaming platform.
Below is their latest release!
Zander Hoschak - Lead Vocals, Guitar
Jacob Rubin - Bass, Backup Vocals
Brogan Kelley - Guitar, Backup Vocals
Mike Patterson - Drums